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Statement of Commitment to Members
As a member-owned, not-for-profit financial cooperative, our credit union is committed to our members. We will uphold our fundamental responsibility to actively serve people within our field of membership, and as appropriate, the communities in which we live. We will treat all members with respect and dignity and we will offer honest, fair services to all members at all times. We will deliver a range of low cost products and services to the diverse economic and social make-up of our members and potential members. We will look for better ways to reach out to the un-served or underserved in our field of membership. And we will continually, in all facets of operations, demonstrate the value of membership in the credit union.
We will monitor and communicate our service to members in a meaningful way so that members, potential members, legislators, regulators, and the community at large will understand and appreciate the unique role that member-owned financial cooperatives play in their lives.
Throughout our strategic plan, we will put forth every effort to enable our members to become financially self-sufficient and successful. We will place high importance on consumer education and the teaching of financial thrift.
This Statement of Commitment to Members is consistent with our credit union principles of “Not for Profit, Not for Charity, But For Service” and our philosophy of “People Helping People”. This statement represents good business practices that ensure the financial strength of our credit union on behalf of our members.
Service to Members
We strive to offer services designed to improve the economic and social well being of all members from all socio-economic backgrounds, including our low- and moderate-income members, and return financial value to all those who participate in our member-owned financial cooperative.
Unique Services that Help Improve the Economic and Social Well Being of Members include – club accounts, debit cards, individual retirement accounts, share accounts, share certificate, share drafts account, fixed rate home equity loan, new vehicle loan, share secured loan, unsecured loan, used vehicle loan, variable rate home equity and visa loan.
We are committed to member and consumer financial education; in addition we are committed to educating members and consumers, alike, about credit union uniqueness, philosophy, and values. Programs that Support Member Education and Advocacy include – educational opportunity for staff and credit union volunteers, our quarter statement letters, our website, and informational postcard to targeted members.
We will endeavor to preserve credit union democratic principles, including demographic representation and volunteer participation in credit union activities. Programs that support Involvement/Governance include – affiliation with Virginia Credit Union League, Richmond Chapter of Credit Unions, and the Emerging Credit Unions Committee.
We recognize the value of demographic diversity in staff as well as in volunteers, and will strive to bring people of diverse backgrounds and experiences into leadership and other roles at the credit union. Programs that Promote Diversity includes – empowerment with appointments to various committees and employment opportunity.
Commitment to the Credit Union Movement and other Cooperative Activities
We will work to build and strengthen our unique credit union movement by providing financial and in-kind resources to others within the credit union community, and by actively advocating the credit union difference at all levels of government and in other appropriate public forums. In addition, we will participate in local, state, and national cooperative activities as appropriate, and will strive to build and strengthen relationships with other sectors of the national cooperative movement. Activities that Support the Credit Union Movement: affiliation with Virginia Credit Union League, Richmond Chapter of Credit Unions, and the Emerging Credit Union Committee.
Public Service / Corporate Citizenship
Through direct financial support or other in-kind contributions to worthwhile local organizations, and by participating in public service activities, we will strive to be an active partner in our community. We recognize that practicing good Corporate Citizenship supports the Credit Union Philosophy of People Helping People; furthermore, it will help raise the overall level of social and economic well being of those in our community, help to strengthen ties within the community, and better position us to reach out and serve – as only credit unions can – those people in greatest need of affordable financial services. Community/FOM Groups Currently Receiving Financial or Other In-Kind Support (including the support given) and Current Public Service Activities include – donations to various local groups including exchange students, MDA, Burn Foundation, Sick Employee Sponsorship, etc.